A Revolution in Keyword Research and Search Engine Optimization

The achievements of a Web page is dependent on the high quality and quantity of their content. The content of web pages should be structured around keywords. database keywords list

Yahoo has this week – July 20th 2008 – increased its free key phrase research tool to include numerical data. This tool previously employed horizontal pub charts to demonstrate only relatives frequency of searches. Equally averaged monthly numbers over the last year and latest month figures are displayed. This numerical data can be downloaded into a spreadsheet where further information, such as competition counts and keyword acceptance index (KEI), can be added/calculated with other resources. This is a regular alternative to Yahoo’s once popular free keyword research tool – inventory. overture. com which became hard to rely on, was last updated in January 2007 and has recently been withdrawn. 

Key word research is the fine art of uncovering and selecting good keywords for your internet site and keyword research tools are made to identify those best keywords which may have the potential to attract targeted prospects. The aim of search engine optimization (SEO) is to increase targeted internet site traffic.

The top five search engines like yahoo (SEs) – Google (53%), Yahoo (19. 9%), MSN (12. 9%), AOL (5. 6%) and Ask (1. 7%) provide 93. 7% of worldwide searches. About 80% of visitors to web sites arrive from SEs. Key word research tools provide gain access to SE logs. Essentially, search engine optimizers may have access to all this data but no key phrase research tool can effectively identify every search conducted for specific keyword.

The new problem for commercial keyword research tools is that they use data source that are tiny in contrast to regarding Google. Wordtracker, for example, one of the most popular membership keyword research tools, receives google search data from two meta search engines viz. DogPile. com and MetaCrawler. com. Although a destinazione search engine, such as MetaCrawler. com may screen results obtained from resources including Google, MSN, and Yahoo, its database is confined to its own search data. A search today for “life expectancy” on Wordtracker gave a count of 171 in contrast to 550, 000 on the search engines. Furthermore, the data included by Wordtracker is from the last 90 – 90 days compared to Google’s monthly figures. One can calculate that for each and every on the lookout for, 000 searches on Yahoo for this keyword there is merely one search on the combined Dogpile. contendo and MetaCrawler. com.

“The long tail” is a concept which has been working the way recently through the SEO community. The theory of the long end keywords is the contrary of concentrating on the most notable short tail keywords. Very long tail keywords are the 1000s of keywords and key phrases that send the majority of traffic from the search engines to web sites.

The ones that focus solely on the top 10-20 popular keywords may be absent out on almost all of the potential traffic. There is opportunity here for search results optimizers. An analysis of the latest 250, 1000 referrals from the search engines to my website 2womenshealth. com, showed that my quality keyword provided 4341 visitors. 24 keywords were individually in charge of more than 100 referrals with a total of 20, 728 visitors. 1315 keywords each with below 95 referrals accounted for 229, 272 (91. 7%).

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